Oh Decathlon… I like you, I do. But…
…A while ago I brought your attention (via twitter) to a photo that I saw on one of your products at my local Nottinghamshire store and to your credit, you responded quickly, admitting that the sign needed some attention…
I had only noticed the interesting spelling of LEISURE and read no further but others have since pointed out further issues with “Designed for improve cyclist seating comfort…”
“Provides maximum comfort to you bike”
I allowed myself a little chuckle, and as I mentioned earlier, was quite impressed that you had responded so quickly to my twitter comment and I went about my day, giving it little further thought.
I even began to question myself…
Was this some sort of branding?…
Ah… maybe it’s just some American spelling or something…mmm? …
I just googled it. They spell it the same as us Brits (they just say it funny).
See! At the very bottom. Someone knows how to spell it. Give them a raise. No. Don’t… that sends the wrong message… just… tell them they’ve done their job of correctly spelling one of the key words in your line of business.
I know this may appear very petty to some, but you know there are other people* who would refuse to shop at a supermarket displaying a ‘Ten items or less’ sign and who will actively seek out one with the grammatically correct, ‘Ten items or fewer’ sign instead.
I could be saving you money by bringing this to your attention.
Goodness knows how much business you’ve lost already!
*Incidentally, I am not one of them. Even today, I purchased some shin pads for my son (I still had just about enough time after I’d taken all those photos).
Anyway, surely you have people paid to look out for this kind of thing.
If not, pay me (or maybe someone even more qualified).
You are in the leisure retail business.
I am in leasure tell-tale business now.
I’ll be watching.